What is included in the price?

The full ordering system, counter display, analytics, modifier support, tap-to-pay, multi-language menus, and branded NFC cards. No transaction cuts.

Built for Steam Tables & QSR, NYC

Your First Piece
of Tech.
The One That Pays for Itself.

You don't need a full POS system. You need orders structured, counters moving fast, and data on what's selling. That's exactly what Tap2Order gives you, one NFC card at a time.

Book My Free Walkthrough → Try the live demo

No app download No POS overhaul Live in 3–5 days

When summer hits, will your venue be set?

30Days

00Hours

00Mins

00Secs

At a glance

The problem

The lunch rush bottlenecks at the counter, long lines cap how many you can serve.

What we do

Skip-the-line pre-orders and scan-to-order keep the counter moving and every ticket accurate.

What you get

No app, no hardware, no contract. Branded QR + NFC + table tents. Live in about 5 days. Founding 30: $599 setup waived on a quarterly plan.

Self-service raised check sizes for ~67% of venues and improved accuracy for ~69% (self-service adoption data).

Book a free demo →

The QSR Problem

Lunch rush. One counter. Everyone wants it now.

Counter Chaos

Orders shouted over each other. You're taking money, calling plates, and managing a line, all at once. Something always slips.

No Record of What Sold

You restock by memory. You don't know your Tuesday best-seller vs. Friday, so you prep wrong and run out or throw away food.

Cash-Only Friction

Customers want to tap and go. If you're cash-only, you're turning people away at the counter during your busiest minutes.

8.83%

Consumer transactions at quick-service spots rose 8.83% year-over-year in summer 2025. Most steam-table and counter spots have zero tech infrastructure, you're not replacing a system, you're getting your first one.

The Fix

An NFC card on the counter. Orders in, organized.

No app download. No POS to learn. Orders come in structured, paid, and in order.

Step One

Customer Taps

An NFC card stand on your counter. Customers tap their phone, your menu loads instantly. No app, no QR hunting.

Step Two

They Order & Pay

Full menu, sides, combos, and payment, all on their phone. Card, Apple Pay, Google Pay. No cash handling at the counter.

Step Three

You Plate It Up

Orders queue on your counter display in order. You plate from a clean list, not a crowd shouting over each other.

Everything Included

Built for how busy counters actually run.

Everything a fast counter needs, and nothing it doesn't. No extra charge.

+0%

Smart Upsell Prompts

"Add fries for $2?" shown right at the cart. Digital ordering lifts the average check ~9%, and independent studies report up to 20%. No extra staff, no pressure.

Source: Toast Mobile Order & Pay data · National Restaurant Association

Sell-Out & Daypart Control

86 a tray the second it empties, it disappears from every phone. Switch to your dinner menu automatically. No more "we're out of that."

Tap-to-Pay Built In

Card, Apple Pay, Google Pay, every order pays in the app. No cash drawer slowdown.

Modifier Support

Extra gravy, no rice, mild sauce, every modifier in writing. No mishears at a loud counter.

Pickup Alerts

"Your order is ready" pings their phone. No number-shouting, no crowded counter.

Dead-Simple Setup

No POS to learn. We build your menu, you put the card on the counter. That's the whole job.

Multi-Language Menus

Spanish, Chinese, Arabic, French and more, huge for NYC's diverse lunchtime crowds.

Finally Know What Actually Sells

Your first-ever sales data, top trays by day, your real lunch rush window, what to prep more of and what to drop. Stop guessing the steam table.

+0% Higher Average Check digital vs in-person ordering, up to 20% Toast · Nat'l Restaurant Assoc.

0% Fewer Order Errors digital ordering vs spoken orders Restaurant order-accuracy studies

up to 0% Faster Order Throughput QR / self-order vs counter, peak hours QR & kiosk operational studies

0% Of Venues Saw Better Accuracy after adopting self-service ordering Restaurant self-service adoption data

Built for Every NYC Venue

Built for every NYC counter spot.

From steam-table lunch spots to grab-and-go counters, if you serve a line, we make it move.

Illustrative scenarios grounded in documented industry data, not customer testimonials. Tap2Order is launching across NYC in summer 2026.

Steam Table / QSR What changes on your floor

You see what sells by day and hour, so you prep the right trays and stop running out at the lunch peak.

69% of self-service venues improved accuracy · industry data

Soul Food Counter What changes on your floor

Daily specials update live across every card in seconds, no reprinting, no crossed-out signs.

Menu updates go live in <60s · product feature

Deli Counter What changes on your floor

Custom sandwich modifiers come in exactly right, so there are fewer remakes during the rush.

~30% fewer order errors · order-accuracy studies

Grab-and-Go What changes on your floor

Guests order ahead and skip the line; pickup is ready the moment they walk in.

25–40% faster order processing · QR/kiosk studies

Halal Counter What changes on your floor

Multi-language menus mean every customer orders confidently, a real edge across NYC.

Up to +9–20% average check · Toast / Nat'l Restaurant Assoc.

Sample dashboard A live look at your counter's daily numbers, try the interactive demo →

Counter Algorithm

Live

$1,640

Sales today

▲ 21% vs last Mon

$12.10

Avg order value

▲ 9% since combos

Top Trays, Today

Jerk Chicken

Mac & Cheese

Rice & Peas

Collard Greens

Peak Hours, This Week

MonWedFri

Avg Order Value, 7-Day Trend

The Counter Algorithm

Stop guessing.
Start knowing.

For most counter spots, this is the first real sales data they've ever had. Your dashboard shows what's selling, when, and why, so you prep right every day.

#1Top trays, what to prep more of, by day

Peak HrsHeatmap, your real lunch rush window

Avg $↑Order value climbing as combos kick in

Waste↓Prep to the numbers, stop throwing food away

Run the Numbers

See exactly what you're losing.

Drop your numbers in. The math will surprise you.

Missed lunch orders per week

Average ticket ($)

$13

Lost revenue per week: $234

Lost per month: $1,013

Tap2Order pays for itself 4.1× over. Every month.

Based on the Core plan ($297/mo). Numbers are your inputs, not a promise. Real recovery depends on traffic and operations.

Onboarding

From "yes" to taking orders in about a week.

No project plan, no IT team, no downtime. We do the heavy lifting, here's the whole timeline.

Day 0

Quick call

15 minutes on your venue, your menu, and how you run service.

Days 1–2

We build it

Branded menu designed, NFC cards programmed, kitchen display configured.

Days 3–4

Cards arrive

Your tap cards land; we train your staff in minutes, no manual.

Day 5

Go live

Customers tap, orders hit the kitchen. Live in a week, or your first month's on us.

No App. No Catch.

How the tap actually works.

The questions every owner asks before saying yes, answered straight.

Tap or scan, their choice

Modern iPhones (XS and newer) and most Androids open your menu with one tap. Every card also has a printed QR code as an instant fallback, so every customer gets in, no exceptions.

Works on almost any phone

Your menu opens right in the phone's browser. No app download, no App Store, no install, nothing for your customer to figure out.

Put them anywhere

Durable cards for tables, counters, menu stands, the bar rail, or the side of a truck. No power, no wiring, no new hardware.

You get paid directly

Customers pay from their phone via Stripe (2.9% + $0.30 at cost, we take no cut), or pay at your counter. Tips and the full ticket go straight to you.

Simple Pricing

It pays for itself in saved lunch orders.

No hardware. No app. No POS overhaul. Just a tap-to-order system that's your first real tech, counter algorithm included.

Core

$297/mo

+ $599 one-time setup

Scan, tap & QR ordering
Branded QR codes, table tents & stickers
Live kitchen display
Menu management, update anytime
Sales dashboard
0% commission, pay at counter or Stripe
No contract, cancel anytime

Get Started

Be one of our first 30 NYC venues.

We're hand-picking 30 founding venues to launch with. Start on a quarterly plan and your $599 setup is waived, plus free in-person NYC setup, branded QR codes, table tents & stickers, your founding rate locked for life, and a direct line to me. In return, we build our first real case studies together.

Founding rate locked for life, even as prices rise
Setup fee waived + extra free branded NFC cards
A direct line to the founder, not a support queue
Shape the roadmap, your feedback ships first

30 founding spots across NYC Apply to be a partner →

No credit card. A 15-minute call to see if it's a fit.

FAQ

Counter owner questions, answered.

Straight answers, no jargon. Still curious? Call or text us; we actually pick up.

I'm not really a tech person, is this hard to run?

We handle the technical part. We build your branded menu, program your cards, and set up the display, you never touch code. Day to day it's as simple as reading a tablet. And menus run in Spanish, Chinese, Arabic and more, so neither you nor your customers need perfect English to use it.

Do my customers need to download an app?

No app download required. Customers tap their phone to an NFC card and the menu opens in their browser instantly, no App Store, no friction.

Do I need to replace my current register?

No. Tap2Order works alongside whatever you use now, even if that's cash and a calculator. It's an addition, not a replacement. For most steam-table spots, it's the first real tech they've ever had.

How long does setup take?

Most spots are live within 3–5 business days. We build your branded menu, program your NFC cards, and set up your counter display.

What equipment do I need?

Just a phone or tablet for the counter display. The NFC cards we include sit on your counter, no POS, no new terminals.

Is there a contract?

Core is month-to-month with no contract, cancel anytime. During Founding 30, starting on a quarterly plan waives your $599 setup fee and locks your founding rate for life, even when prices rise.

What's included in the price?

The full ordering system, counter display, real-time analytics, modifier support, tap-to-pay, pickup alerts, multi-language menus, and your branded NFC cards. No transaction cuts.

From the founder

Built in NYC, for NYC.

I'm Dan, a NYC operator who got tired of watching independent bars, cafés, and restaurants lose orders, tips, and data to systems built for chains. Tap2Order is what I wanted for my own spots: no app, no hardware, no contract. Just one tap. If you sign up this summer, I personally make sure you're live within the week.

Call me: (347) 680-5032 Book a 15-min Demo →

Book a Demo

We'll have your counter live this week.

Tell us about your spot. We'll reach out within 24 hours and set everything up, NFC cards, menu, and counter display, before your next lunch rush.

Business Name This field is required.

Venue Type Please select your venue type.

Your Name This field is required.

Email This field is required.

Phone or Instagram

No credit card. No commitment. A 15-minute call, we respond within 24 hours. No spam, ever.

Not ready to book? Get founding access.

Drop your email and we'll send launch updates and hold your founding-customer rate for when you're ready. No spam, just the offer.

Be first in line for the NYC launch. Unsubscribe anytime.

Where our numbers come from, sources & methodology

Average-check lift (9% / up to 20%): Toast Mobile Order & Pay performance data and National Restaurant Association digital-ordering figures, Toast POS.
Order-error reduction (~30%) and the 98% accuracy target: restaurant order-accuracy guides, Checkmate.
Order-throughput / table-turn speed (25–40% faster) and "69% of self-service venues improved accuracy": self-ordering kiosk & QR studies, Restroworks.
Toast cost comparison ($165+/mo software; $300–$2,000/mo all-in; $799–$999/terminal; 2–3 yr contracts): 2026 pricing breakdowns, UpMenu.
Figures are documented industry ranges, not guarantees. Your results depend on your traffic, menu, and operations. ROI calculator outputs are based on the numbers you enter.

Your First Pieceof Tech.The One That Pays for Itself.